PAX East 2016

Terms of Service:

Photos and videos may not be reposted or broadcast without the expressed written permission or license from Washington Mnemonic, and must attribute washington-mnemonic.com as the source.


mail
Validate XHTML 1.0 Strict
and Css

 

Logitech G

22 - 24 April 2016 | Written by Maxxum

With an eye-catching wall of glowing G810 keyboards (dubbed the 'Great Wall of Logitech G', Logitech G effectively attracted the attention of PAX attendees and media alike - the combined number of hits for all the videos of the wall on YouTube is approaching one million hits, more than ten times the number of people that attend PAX East. The idea was simple, use a battery of Logitech keyboards to display an 8-bit love themed video where an alien meets boys, alien kidnaps boy, boy's girlfriend saves boy.

In a crowded exhibition center of large, bright LED display systems, the retro approach vis-a-vis a modern implementation of modified software APIs and hardware was very successful, and more than one cosplayer used the wall as an impromptu photo area. We spoke with Logitech about the sign:

-----
-----

Of course, the point of the wall was to drawn attention to Logitech's latest and greatest which was on display throughout the booth and was no less eye-catching. Year over year, Logitech has improved upon their gaming peripherals with keyboards that implement switches (the assembly below the key on keyboard) from ZF Electronics (aka Cherry Corporation), and additionally gaming mice equipped with the advanced PMW3366 sensor - Logitech G's gaming mice now account for 40% of market-share, with their next closest competitor (Razer) at 31%1 in 2015.

Follows our interviews with Chris Pate about Logitech G's gaming keyboards and mice:

-----
-----
-----
-----

Videography by Dominic Apodoca